Gucci

Nov 08, 2021

Gucci is an Italian luxury fashion house that designs womenswear, menswear, shoes, handbags, and accessories. The designer company also creates makeup, fragrances, and home decoration.

The French fashion group Kering owns Gucci and several other global luxury brands, including Balenciaga, Saint Laurent, Bottega Veneta, Alexander McQueen, Brioni, Boucheron, Pomellato, Dodo, Qeelin, Ulysse Nardin, Girard-Perregaux, and Kering Eyewear.

Sustainability is part of the group's strategy as an ethical necessity and a driver of innovation.

Italian fashion designer Guccio Gucci founded the luxury company in Florence, Tuscany, in 1921. Today, the fashion brand still runs its operations from its headquarters in Florence, Italy.

Gucci celebrates luxury with a contemporary approach to fashion under the direction of its Creative Director Alessandro Michele.

The luxury label represents the pinnacle of Italian craftsmanship and is well-known for its stylish and exquisite hand-finished dresses, handbags, and jewelry.

Gucci Equilibrium is the brand's commitment to generate positive change for people and our planet. It envisages a new world with equality for all through activism, inclusivity, and accessibility.

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Sustainability Rating: 7/10

Rating FAQ

Category: Clothing, bags, shoes, accessories, jewelry

For: Women, men, children

Type: Basics, dresses, denim, knitwear, outerwear, loungewear, underwear, sportswear, swimwear, flats, sandals, boots, sneakers

Style: Chic, haute couture

Quality: High

Price: $$$

Sizes: XS-3XL, 2-14 (US), 4-16 (UK), 34-46 (EU), 4-16 (AU)

Fabrics: Cotton, linen, jute, lyocell, viscose, modal, acetate, polyester, nylon, spandex, acrylic, polyethylene, polypropylene, polyurethane, rubber, leather, wool, silk, down

100% Organic: No

100% Vegan: No

Ethical & Fair: Yes

Recycling: Yes

Producing country: Italy, Switzerland

Certifications: OCS, GOTS, GRS, RDS, TDS, RWS, ZQ Merino, FSC, SA8000, ISO 14001, ISO 50001

Sustainability Practices

"We look at the world around us in a holistic way and believe that we have to be sustainable, responsible, and accountable in everything we do. We are dedicated to seriously reduce our footprint along our entire supply chain and embrace climate-smart strategies to help protect and restore nature for the future.

What we can’t reduce ourselves, we translate into conserving biodiversity and forests that lessen the impacts of climate change. To share the progress we are making with our community, we are transparent about all the metrics that underpin the ambitious targets that we are striving to achieve by 2025.

These goals drive us forward every day to develop eco-friendly sourcing solutions, low-impact materials, manufacturing efficiencies, and circular innovations so that we can act for a better tomorrow."

Gucci believes that luxury can have a significant contribution to creating a more sustainable world. It continues to lead through responsibility, accountability, and transparency to catalyze transformational change.

Gucci uses a medium proportion of sustainable materials such as organic cotton, jute, linen fabrics, and recycled fabrics such as recycled polyester and regenerated nylon.

Its organic fabrics are GOTS or OCS certified, a widely recognized certification standard that guarantees sustainable processes, environmentally friendly, and socially responsible conditions.

The brand also uses semi-synthetic regenerated fibers such as lyocell, modal, viscose, and acetate made from renewable materials, extracted from wood pulp from FSC certified sustainable forests.

However, Gucci also uses polluting fabrics to produce many of its clothes, including synthetic petroleum-based fibers such as polyethylene, polypropylene, polyurethane, and acrylic.

Gucci manufactures the large majority of its products in Italy, including apparel, shoes, bags, and accessories. It produces its watches in Switzerland and its fragrances, cosmetics, and glasses in other European countries and Japan.

However, Gucci doesn't publish a list of its manufacturing and processing facilities on its corporate website.

As part of the Kering Group, Gucci has taken steps to evaluate forced labor risks in its supply chain. The group has certified several of its businesses under Social Accountability International’s (SAI) SA8000 standard.

SA8000 includes an endorsement by the International Labour Organisation (ILO) Conventions and the Universal Declaration of Human Rights.

Kering continues its commitment to bring all of its businesses into compliance with SA8000 and obtain certification. It regularly audits its supply chain to ensure compliance with high social and environmental standards.

Gucci doesn't use any exotic animal skin, or hair, fur, angora. But it uses leather, wool, silk, and down feathers to manufacture many of its clothing pieces.

These animal-derived materials are cruel and unethical and harm the environment by producing greenhouse gases and wastes. More sustainable alternatives exist.

Sustainability Goals

As part of the Kering Group, Gucci reduces its environmental impacts and advocates for social welfare through unprecedented innovation and industry collaboration.

Gucci aims to reach a 40% reduction target of its overall environmental impacts by 2025.

Gucci is carbon neutral by using greenhouse gas emission offsets that finance verified Reducing Emissions from Deforestation and Forest Degradation in developing countries (REDD+) projects that conserve critical forests, biodiversity and support the livelihoods of local communities.

Gucci plans to reach 100% sustainable sourcing and 100% traceability for key raw materials by 2025.

Gucci understands that significant work remains to be done. It wants to demonstrate the transformative power of business for change, making sustainability fashionable for the future.

Buy Here

Discover Gucci's sustainable collections at gucci.com.

Reviews And Experiences With Gucci

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What We're Up Against

Multinational corporations overproducing cheap products in the poorest countries.
Huge factories with sweatshop-like conditions underpaying workers.
Media conglomerates promoting unethical, unsustainable products.
Bad actors encouraging overconsumption through oblivious behavior.
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