The best fashion labels from Bulgaria create inexpensive and eco-friendly garments to help you dress sustainably, look stylish, and protect the planet, people, and animals without breaking the bank.
Many Bulgarian clothing brands listen to conscious consumers and offer alternatives to build a functional and fashionable wardrobe using natural, organic, or recycled materials.
These ethical clothing designers and labels produce stylish streetwear, knitwear, loungewear, outerwear, and many luxurious wardrobe essentials to look your best with a clean conscience.
Here is our selection of the best clothing brands from Bulgaria that make fabulous clothes under high standards.
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1. Linen Fairy Tales
Category: Basics, knitwear, sleepwear, loungewear, outerwear, accessories
For: Women
From: Sofia, Bulgaria
Values: Organic, artisan craft, inclusive
Prices: $30-$90
Linen Fairy Tales is a sustainable clothing brand from Sofia, Bulgaria. It makes affordable, comfortable linen clothes for modern women, including dresses, jumpsuits, pants, skirts, jackets, PJs, and more.
Linen Fairy Tales is an inclusive fashion label that offers sizes from XS to 4XL and crafts beautiful, eco-friendly, stylish garments using certified fabrics. Its linen pieces are high-quality, elegant, and chic.
SHOP LINEN FAIRY TALES
2. 05 Studio
Category: Basics, dresses, underwear, swimwear
For: Women
From: Sofia, Bulgaria
Values: Organic, recycled, made in Bulgaria
Prices: $20-$40
05 Studio is a Bulgarian clothing brand that ethically and sustainably makes lingerie and swimwear for the modern dynamic woman. It delivers thoughtfully designed pieces for every contemporary wardrobe.
05 Studio transcends time and trends, enhances your natural shape and curves, fits your personality, and moves effortlessly with your body throughout the day.
The Bulgarian fashion label works with local seamstresses and small independent ateliers to create proudly designed and made-in-Bulgaria clothing with carefully sourced fabrics and materials.
SHOP 05 STUDIO
3. Follow Me
Category: Basics, knitwear, sportswear, loungewear, outerwear, accessories
For: Women
From: Sofia, Bulgaria
Values: Organic, artisan craft, timeless
Prices: $60-$80
Follow Me is an eco-friendly clothing brand from Sofia, Bulgaria. It offers unique and avant-garde women's clothing handmade with natural and pure linen from Italy.
Follow Me is a sustainable fashion label of beautiful and stylish clothing pieces exquisitely made with high-quality fabrics. It designs comfortable and effortless ready-to-wear for women.
SHOP FOLLOW ME
4. Jeni Style
Category: Basics, dresses, outerwear, accessories
For: Women
From: Sofia, Bulgaria
Values: Minimalist, luxury, timeless
Prices: $110-$230
Jeni Style is a Bulgarian clothing brand that makes luxury, sustainable women's ready-to-wear. It focuses on creating timeless designs that inspire women to feel more confident and empowered.
Evgenia Jivkova is the designer behind the clothing brand founded in 1990. She uses minimalistic sculptural silhouettes and monochrome colors to design everyday wear with a blend of confident femininity and a fresh attitude.
SHOP JENI STYLE
5. Cheiri
Category: Basics, dresses, loungewear, outerwear, accessories
For: Women
From: Sofia, Bulgaria
Values: Organic, minimalist, local, made in Bulgaria
Prices: $50-$210
Cheiri is a sustainable, minimalist, and ethically made clothing brand from Sofia, Bulgaria. It creates gorgeous pieces with a structured, oversized, and relaxed fit for modern women.
Cheiri uses soft, breathable, and eco-friendly materials like GOTS-certified organic cotton and Tencel lyocell. It makes all its clothes locally in Bulgaria with fabrics manufactured in the Czech Republic.
SHOP CHEIRI
6. KNAPP
Category: Basics, dresses, loungewear, outerwear, bridal, accessories
For: Women
From: Sofia, Bulgaria
Values: Local, made-to-measure, made in Bulgaria
Prices: $$$
KNAPP is a women's clothing brand from Sofia, Bulgaria. It creates made-to-measure high-end fashion collections for ladies looking for quality, special and unique items.
KNAPP takes inspiration from fashion from the middle of the last century. Its garments are made in Sofia by skilled artisans and tailors who design collections following a specific theme.
SHOP KNAPP
7. Bakka Organica
Category: Basics, underwear, accessories
For: Women, men, children
From: Sofia, Bulgaria
Values: Organic, recycled, inclusive, made in Bulgaria
Prices: $20-$30
Bakka Organica is a sustainable clothing brand from Sofia, Bulgaria. It specializes in natural hemp underwear for the whole family and makes high-quality basics and accessories.
Bakka Organica offers very comfortable clothing pieces to wear at home or on the go. It uses durable and breathable fabrics like OCS-certified organic cotton and hemp.
SHOP BAKKA
8. Souls in Clothes
Category: Basics, knitwear, loungewear, outerwear, accessories
For: Women
From: Bulgaria
Values: Organic, inclusive, custom made
Prices: $40-$130
Souls in Clothes is a Bulgarian fashion label that creates contemporary and comfortable clothing for modern women. It uses natural, breathable materials like linen for maximum comfort.
Souls in Clothes makes effortless, elegant, and chic collections of high-quality and incredibly comfortable garments. It offers custom-fitted items that help you feel brave and confident wherever you go.
SHOP SOULS IN CLOTHES
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About the Author: Alex Assoune
Alex Assoune (MS) is a global health and environmental advocate. He founded Panaprium to inspire others with conscious living, ethical, and sustainable fashion. Alex has worked in many countries to address social and environmental issues. He speaks three languages and holds two Master of Science degrees in Engineering from SIGMA and IFPEN schools.
What We're Up Against
Multinational corporations overproducing cheap products in the poorest countries.
Huge factories with sweatshop-like conditions underpaying workers.
Media conglomerates promoting unethical, unsustainable products.
Bad actors encouraging overconsumption through oblivious behavior.
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