Brioni

Jan 15, 2021

Brioni is an Italian luxury fashion house that designs menswear, shoes, leather goods, and accessories. The designer company creates made-to-measure suits, loungewear, and sportswear for men.

The French fashion group Kering owns Brioni and several other global luxury brands, including Balenciaga, Saint Laurent, Gucci, Alexander McQueen, Bottega Veneta, Boucheron, Pomellato, Dodo, Qeelin, Ulysse Nardin, Girard-Perregaux, and Kering Eyewear.

Sustainability is part of the group's strategy as an ethical necessity and a driver of innovation.

Nazareno Fonticoli and Gaetano Savini founded the luxury company in Rome, Italy, in 1945. Today, the fashion brand runs its operations from its headquarters in Penne, Italy.

Brioni celebrates unsurpassed craftsmanship and a new standard of luxury. Its collections feature high-quality pieces made with individuality with innovation in mind.

The luxury label is a great destination to buy timeless and chic clothing. It sets a new standard for luxury and is well-known for its stylish and classic suits, shirts, and jackets.

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Sustainability Rating: 5/10

Rating FAQ

Category: Clothing, bags, shoes, accessories

For: Men

Type: Basics, knitwear, outerwear, sportswear, flats, boots, sneakers

Style: Chic, haute couture

Quality: High

Price: $$$

Sizes: S-XL, 6-12 (US), 8-14 (UK), 36-42 (EU), 6-12 (AU)

Fabrics: Cotton, linen, lyocell, viscose, acetate, polyester, nylon, spandex, acrylic, polyurethane, rubber, leather, wool, silk, down

100% Organic: No

100% Vegan: No

Ethical & Fair: Yes

Recycling: No

Producing country: Italy, Iceland, Spain, Japan

Certifications: GOTS, RWS, SA8000

Sustainability Practices

Brioni believes that luxury can have a significant contribution to creating a more sustainable world. It continues to lead through responsibility, accountability, and transparency to catalyze transformational change.

Brioni uses a small proportion of sustainable materials such as organic cotton and linen.

Its organic fabrics are GOTS certified, a widely recognized certification standard that guarantees sustainable processes, environmentally friendly, and socially responsible conditions.

The brand also uses semi-synthetic regenerated fibers such as lyocell, viscose, and acetate made from renewable materials.

However, Brioni also uses polluting fabrics to produce many of its clothes, including synthetic petroleum-based fibers such as polyester, nylon, polyurethane, and acrylic.

Brioni manufactures many of its products in Italy, including apparel, shoes, bags, and accessories.

However, Brioni doesn't publish a list of its manufacturing and processing facilities on its corporate website.

As part of the Kering Group, Brioni has taken steps to evaluate forced labor risks in its supply chain. The group has certified several of its businesses under Social Accountability International’s (SAI) SA8000 standard.

SA8000 includes an endorsement by the International Labour Organisation (ILO) Conventions and the Universal Declaration of Human Rights.

Kering continues its commitment to bring all of its businesses into compliance with SA8000 and obtain certification. It regularly audits its supply chain to ensure compliance with high social and environmental standards.

Brioni doesn't use any exotic animal skin, or hair, fur, angora. But it uses leather, wool, silk, and down feathers to manufacture many of its clothing pieces.

These animal-derived materials are cruel and unethical and harm the environment by producing greenhouse gases and wastes. More sustainable alternatives exist.

Sustainability Goals

As part of the Kering Group, Brioni reduces its environmental impacts and advocates for social welfare through unprecedented innovation and industry collaboration.

Brioni aims to reach a 40% reduction target of its overall environmental impacts by 2025.

Brioni is carbon neutral by using greenhouse gas emission offsets that finance verified Reducing Emissions from Deforestation and Forest Degradation in developing countries (REDD+) projects that conserve critical forests, biodiversity and support the livelihoods of local communities.

Brioni plans to reach 100% sustainable sourcing and 100% traceability for key raw materials by 2025.

Brioni understands that significant work remains to be done. It wants to demonstrate the transformative power of business for change, making sustainability fashionable for the future.

Buy Here

Discover Brioni's sustainable collections at brioni.com.

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